Subscribe via RSS Feed David on Google Plus Connect on Linked

Fiverr Logo Review — What You Get For $5

December 27, 2017

Four years ago, when this site was known as Big Bold Impact and I was looking to get it up as quickly as possible, I hired a company called Logo Nerds to design a temporary logo. My review of the experience is here.

Four months ago, I was in a similar position, this time setting up a rebrand of my media marketing company called Big Podcast, to focus specifically on podcasting.

Like my previous logo, I wanted a logo with these characteristics:

  • simple, “less is more” design
  • black and white
  • bold font and feeling

Instead of hiring Logo Nerds again, I decided to try my luck with designers on Fiverr, focusing on providers offering “minimalist” logo design. So if you’ve ever wondered what you really get for $5, here’s your answer…

The Process

More or less, you place your order and fill out a “design brief.” The questions on these briefs vary slightly, but designers on Fiverr almost always ask a variation of the following:

  1. Logo name
  2. Description of the organization and its target audience
  3. Industry
  4. Color/font preferences
  5. Design examples

You answer these questions via an online form and that’s it. As quickly as a few hours, you get a logo back.

How I answered these questions…

  1. Big Podcast
  2. Maketing company with a focus on audio media for entrepreneurs, experts, and established brands
  3. Media marketing
  4. black and white

I sent several examples, one of which was the Big Bold Impact logo:

BigBoldImpactMainLogo horiz

What I got back…

Egyptian Designer – Cost $5

Option 1:

BP1

Option 2:

BP2


Egyptian Designer 2 – $5

1

5

4


Bangladeshi Designer – $5

Bp LOGO2


Bangladeshi Designer 2 – $5

F


Greek Designer – $20

Final

Final Thoughts

I didn’t think I was going to get a logo I’d use permanently — that was not the purpose of doing this. I simply wanted something I could get up immediately, while I worked with a trusted graphic designer to come up with a better option. I also wanted to see what multiple people did with the “big podcast” idea and Fiverr made that easy.

Not every logo I received back from the designers on Fiverr was great, or even usable, but having done logos and branding work for hundreds of projects over the years, this is to be expected and would have happened with any designer I worked with. Rarely does a graphic designer successfully visualize your idea on the first attempt.

Some of the Fiverr designers I worked with seemed to have a “churn and burn” operation, not spending much time on any project and, in my case, returning templated logos and cliches. That was also expected. Still, I think there’s value in this because it’s a reminder of what you don’t want and there are times when templates and cliches can spark ideas that turn into amazing work.

But the world doesn’t need another podcast-related logo that contains the image of a microphone. And I didn’t want my logo to look like a penis…

I also didn’t want to use a “speech bubble” either, as that’s also been done to death, not only by podcasters, but also bloggers, speakers, and social media companies. Yet a variation of this is what I ended up going with, not from Fiverr, but the other graphic designer I worked with.

BigPod Logo1

It works. And it’s a good reminder to be open to the visions of others, who aren’t as close to your situation as you are and, thanks to those different perspectives, can help you clarify your own.

For more information on Big Podcast, visit BigPodcast.com.

Do you have a podcast? As part of this, I have a daily podcast with advice on how podcasters can develop a followings around their ideas that you’ll find helpful. It’s called Big Podcast Daily and is available via both Apple Podcasts and Google Play.

It's Time To Grow Your Podcast...

Let me help you.

Give me your best email address and I'll send you my "Audience Attraction Cheat Sheet" with 25 episode templates proven to attract new (and loyal) listeners...

I won't spam you. Unsubscribe at any time. Powered by ConvertKit
WordPress Security