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Who The Hell Is This Guy?

November 13, 2013

Me in 2003

“I was an idiot.”

That’s what I think sometimes when I look back on old photos, emails, marketing materials, and other things from my past. On one hand, I’m forgiving, because I think mistakes are great teaching tools and I wouldn’t be where I am today without them. But on the other hand… I was an idiot.

Yesterday, I came across this interview I did with the Nashville City Paper in 2002. At the time, I thought I was being witty and I actually believed everything I was saying, but looking at it today, even though some of my answers still ring true, it’s like reading the words of a different person.

When you read it, you’ll see that there is definitely a part of me that was blocked off. I think this is common — especially with introverts, like me, who find it difficult to balance a private life with a public perception.

How Do You Balance Private Life and Public Persona?

In my next couple of posts here, I’m going to attempt to decode what was happening during this interview as well as share with you the lessons I’ve learned since then and give you some tools you can use to allow you to connect with your audience in an authentic way that will be more satisfying for both you and them.

For now, here’s the old interview…

David Hooper (2002 Interview)

Master marketer reveals the man behind the Web site, music, book David Hooper has made a living for himself helping musicians find an audience. At 29, he’s already a marketing wizard and knows the ins and outs of the tumultuous music business from the perspective of an artist as well as savvy scene hound. After being involved with a band that was well promoted but lacking musically, he has since written a book on how to make money as an independent musician titled How I Make $100,000/year in the Music Business (Without a Record Label, Manager, or Booking Agent) and is the point person for the second annual Nashville New Music Conference (2NMC) to be held in October.

What dreams have you had to let go of or put on the back burner?

I don’t know that there are any. People change and so do goals. I have a lot of stuff on the back burner now because I think of new projects almost constantly, and there simply aren’t enough hours in the day to get them all done right away. I have a lot of patience though.

What CDs are currently in your player?

Best of Con Funk Shun Volume 2, Gap Band IV, Dag Nasty’s Four on the Floor, a CD-R I burned of white label dance mixes from Gnutella, and an audio book about marketing called Unleashing the Idea Virus.

If you could invite three celebrities for a slumber party, who would they be?

I’ve met a ton of celebrities, and most of them are pretty shallow and I get bored really easily. So I’d have to get some that I know could entertain me for the night and wouldn’t be airheads. I’d love to have Jesus over and also Paul and Jan Crouch from TBN. Jesus and I could then start asking the hard questions like how is it that she is able to cry on command and who paid for their $5 million home.

Finish this sentence, “I’d rather be drug through cactus naked than ___.”

Punch a clock.

If you could have a talent you don’t already have, what would it be?

Can’t think of anything. I got this goal planner about a year ago and started filling it out, but I only got about three pages in and realized that there really isn’t anything that I’m in need of.

What should the title of your autobiography be?

When it comes to books, I always think in terms of and what people will be searching for. My first book was called How I Make $100,000/year in the Music Business (Without a Record Label, Manager, or Booking Agent) because I wanted to get as many search words in the title as I could in order to grab people who were looking for something like “music business” but had never heard of my book. So, I’d have to come up with a title that used a lot of really popular words in order to get the most people to at least be aware I existed. It would be something like 10 Stupid Things 7 Highly Effective Rich Dads Do While Making Chicken Soup for the Poor Dad’s Soul.

How do you reconnect with your soul?

Lots of yoga and meditation.

What is the strangest thing you eat?

Wild Oats has these really good, vegetarian Rocky Mountain oysters. They use couscous and soy protein instead of testicles. It’s really good with a little hot sauce.

How do you want the world to remember you?

This isn’t something I’m worried about. I’ll be dead.

Who should play the part of you in a movie?

I’m a behind-the-scenes guy, so it would have to be one of those documentary type films where you hear the guy, but never see his face. Any voiceover guy could handle the part, I’m sure.

What do you worry about?

Nothing. I’ve learned that I’m not in control over much and it’s all inevitable.

What is your greatest success?

I wake up every morning and I can’t believe people pay me to do what I do.

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